Tag Archives: indie-music.com

Five Truths About Today’s Music Industry

To achieve your music career goals, you had better focus on the realities of the business of music. Here are five truths that all musicians should understand if you want to get ahead. Even in this age of information overload in which we live, falsehoods, myths, and misunderstandings about today’s music business are prevalent. Let’s make one…
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Indie Artists Sad Robot Discuss Marketing and Music Branding

Fresh off of their win at LAMN Jam, Sad Robot discusses social media strategy, marketing and music branding, and attending industry events. This year, Disc Makers partnered with NARIP (National Association of Record Industry Professionals) to sponsor the Los Angeles Music Network’s LAMN Jam. The competition awarded two top prize packages…
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How to Launch a Music Publicity Campaign

If you’re sitting down to tackle making an album, there’s a lot to think about; from clearing the rights for your cover songs to converting the cover art to the right format. These issues can trip you up, or cause the album to take a lot longer than you’d expect. Randy Chertkow and Jason Feehan, authors of The Indie Band Survival Guide, have revised…
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5 Reasons Email is Essential to Online Marketing

In the world of twitter, Instagram, and Snapchat, it may seem like email is old news akin to saving your work to a floppy disk (and if you don’t know what that is then that only further proves my point). That assumption though is, frankly, wrong and if you’re not taking advantage of email for marketing, you should reconsider. Email is a powerful…
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Limit Your Takes and Make Better Recordings

A digital recording environment can make you lazy. Set boundaries – like a limited number of takes – focus your creativity, and make better recordings in the studio. I have a rule that I live and die by in the studio. It helps me get more done, be more creative, have more fun, and make better recordings all at the same time. Are you ready for it?
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Beware The Hazards of Live Streaming Your Gigs

Sounds a little sinister, doesn’t it? While streaming live gigs online isn’t inherently dangerous, there are some consequences for not getting it right – namely, your fans tuning out and leaving the event. Want to prevent this from happening?

There are three key steps to getting this right and avoiding the common sins of live broadcasting.

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How To Stay Healthy On The Road: Simple Tips For Touring Musicians

Some bands look at touring like it’s a vacation or a moveable party. That’s fine as long as you don’t go out on the road all that often. But if you’re touring regularly, you’ve got to be more careful about your health. Touring takes so much planning and effort that when you’re in the midst of it you’ll want to make sure everyone is firing on…
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Avoiding Common Songwriting Obstacles

Ben Camp is a successful songwriter whose song “Gold” was a hit for Victoria Justice, tallying more than 14 million YouTube views. In Part I of this interview, “The road to becoming a successful songwriter,” Ben spoke about his journey as a songwriter and the importance of building a team as “today’s music industry is very fragmented, so the more angles you can come at a project…
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4 Royalties You’re Probably Missing

If you’ve affiliated yourself as a songwriter with a performing rights organization (such as ASCAP, BMI, or SESAC) and registered all your songs, you’ve taken an important first step in collecting the publishing royalties you’re owed. That being said, PROs such as ASCAP and BMI only collect one form of music publishing revenues: the performance royalty. In order to collect ALL of the royalties…
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How To Sound Your Best For Online Gigs

Today I’d like to address one of the most important technical components of doing a successful online event: Sound. You might be surprised at why sound is even more important than video for your virtual concerts, so read on. As a DIY performing artist and musician, you understand that quality sound is extremely important. You spend a lot of time writing and recording your material, and when you perform it, you want your…
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Songwriting Tip: Understanding the Most Common Song Structures

When I first started writing songs, I went through a phase where I had no regard for song structure. I thought to myself “Everyone writes a verse then a chorus, then another verse and another chorus. That’s so bland. I want to be different!” So I wrote a few songs that would start with one section, then go to new section, then a third new section, then a fourth and so on. You couldn’t even label these sections as verses or choruses because they’d show…
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Music Workshops: How to Choose, Prep, and “Work” Music Industry Events

Music workshops can be outstanding resources when it comes to education, networking, and generating new ideas. Here are seven tips to help you work the workshop. Learn to get the gigs you want! Network with star-making producers! Mix your track like a pro! Get your music placed in film and TV! These are just a few of the taglines that might show up in your inbox or web browser advertising music…
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Touring Abroad: Tips for Indie Musicians

I’m a professional French singer-songwriter, originally from Paris, France, now based in Portland, Oregon. I tour in the US, Canada, and France. I’ve also been fortunate to play in Ireland, and a little bit in Australia. I’ve always played solo gigs in those countries and know the French market best. So I’ll mainly focus on that in this article. Here are a few tips I’ve learned from touring abroad that Chris from CD Baby asked me to share with you. I hope it helps…
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The Resonant Human: The Science of How Tempo Affects Us

You’re walking along, enjoying some of your favorite music on a pair of headphones, when all of a sudden you realize you’re re-enacting Survivor’s “Eye of the Tiger” video, stepping in time to the music like someone on a mission: Left foot in sync with a bass drum, right foot with the snare, or vice versa. Depending on your disposition, you might feel emboldened or embarrassed. If it’s the latter, take heart. There may be biological reasons why your steps fit …
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5 Mistakes Artists Make In Promoting Their Music

Making it in the music industry as an artist often involves a lot of selling of yourself and your music. There are however right and wrong ways to go about doing that. Here are 5 of the most common mistakes artists make when it comes to promoting their music and trying to get the attention of music industry executives. 1) Reaching out to the Wrong People. The easiest way to waste your time and annoy someone in one move is by targeting the wrong…
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How To Promote Your Music As An Older Band Who Can’t Tour

Every week we answer our readers questions in an open thread. This week reader Joe Frank asked, how you can effectively promote your music when you have a full-time job and can’t tour? Rest assured, all hope is not lost. Play Local – The first thing I would recommend is to not be upset that you aren’t touring. In our new book, we recommend bands to not tour before they are able to draw in a sizable audience in their hometown and the surrounding…
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How to Produce a #1 Hit Song: “All of Me” by John Legend

There’s always a song in the #1 slot. But not all those chart-toppers are destined for true greatness – they come and then they go, entertaining millions for a shining moment before fading away. John Legend led the way the last few weeks with “All of Me”. John Legend led the way the last few weeks with “All of Me”. “All of Me” by John Legend is not that kind of #1. It’s the other kind of #1 – a song that grows and grows, and then will never go. The track …
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10 Step Marketing Plan for Artists

Promotion seems to be what every indie artist struggles with the most, but it’s also one of the most important aspects of any artist’s career. Even if you are paying for PR or some type of promotion, there are things that you can be doing that will put a strong push behind your campaign. In order to help you out, I’ve put together a list of 10 steps you must take in order to make the best out of promoting yourself. A big part of your promo campaign will be…
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Songwriting and Writer’s Block: 11 Tips to Help the Songwriter Get Unstuck

What do you do when you can’t remember how to write a song? Here are tips from experienced songwriters to help you overcome writer’s block. 11 tips to overcome writer’s block. Iconic songs come in all shapes and flavors: from Kermit the Frog’s plaintive rendition of “The Rainbow Connection” to AC/DC raging with “Back In Black,” from Thelonious Monk’s wistful meanderings on “’Round Midnight” to John Lennon’s utopian dreaming…
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Crafting A Story For Your Music The Fans And Media Won’t Forget

One band’s story – “We were a band of white boys from Ohio that hitch-hiked our way to New York to try and make it big. Needless to say, by the time we arrived we were completely broke. We had nothing but the gear we hadn’t pawned yet and the clothes on our back. So when it came to finding a place to stay we were limited by the budget of what we were able to scrape together by busking in front of Yankee Stadium and ‘donating’ plasma.
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