The first single from Santana‘s forthcoming superstar-packed album CORAZÓN entitled “La Flaca” featuring multi-platinum recording artist Juanes, was unveiled today at a Latin GRAMMY Awards ® press conference in Las Vegas at the House of Blues at the Mandalay Bay Hotel & Casino. Click here to listen to the track now! “La Flaca” featuring Juanes will be available for sale at all digital providers on November 25th. It was also announced at the press conference that HBO Latino and HBO Latin America have signed on to broadcast ten-time GRAMMY ® Award-winning, three-time Latin GRAMMY ® Award-winning, Rock and Roll Hall of Famer Santana‘s once-in-a-lifetime “CORAZÓN, LIVE FROM MEXICO: LIVE IT TO BELIEVE IT” concert event in Guadalajara, Mexico (in Santana’s native state of Jalisco).This is the first time ever that HBO Latino and HBO Latin America have joined forces to premiere a concert event in the US and Latin American regions. The concert will debut on the HBO networks in spring 2014.
“CORAZÓN, LIVE FROM MEXICO: LIVE IT TO BELIEVE IT,” is scheduled for December 14 at the Arena VFG in conjunction with the Mexico Tourism Board. Guadalajara, Mexico was selected by Carlos Santana and Sony Music as the location for the concert and DVD to celebrate Santana’s Mexican roots and for Carlos to honor Mexico’s people, its culture and its history.
Famed director Nick Wickham will be at the helm shooting the concert film, scheduled to air in spring 2014 on both HBO Latino and HBO Latin America, and later will be released on DVD via RCA/Sony Latin Iberia. Also, there will also be a documentary film shot in Puerto Vallarta, Riviera Nayarit, and Guadalajara, entitled “Live It To Believe It,” documenting “the making of” this soon-to-be historic concert event.
“We are incredibly excited to team up with Sony Music to bring the legendary, signature sound of Carlos Santana to our audiences in the U.S. and Latin America,” said Lucinda Martinez, Senior Vice President, Multicultural Marketing, HBO. “The music of this global superstar deserves a global audience, which we are proud to deliver with our first-eversimultaneous concert event on HBO Latino in the U.S. and HBO Latin America in South America, Central America, Mexico and the Caribbean Basin.”
Comments Rodolfo López Negrete, CEO of the Mexico Tourism Board:”We are extremely proud of being associated with one of the world’s music icons and his connection to Mexico. Carlos believes in the wide array of attractions that Mexico possesses, a Mexico so rich and diverse that you have to live it to believe it.”
“CORAZÓN, LIVE FROM MEXICO: LIVE IT TO BELIEVE IT,” the concert eventfeatures a star-studded cast of musicians, all celebrating their Latin music heritage, joining Santana performing his massive hits from the last five decades. Confirmed celebrity performances at the concert include Chocquibtown, Lila Downs,Gloria Estefan, Los Fabulosos Cadillacs, Juanes, Miguel,Fher Olvera of Maná, Niña Pastori, Samuel Rosa of Skank, Salvador Santana, Soledad, Diego Torres,among others. More celebrity performances will be announced soon. For tickets and more information regarding the concert, visit www.ticketmaster.com.mx.
“CORAZÓN, LIVE FROM MEXICO: LIVE IT TO BELIEVE IT,”the concertis a homecoming for Carlos and a festive kickoff event to mark his forthcoming album project close to his heart entitled CORAZÓN. In addition to most of the superstars performing at the December 14th show,Ziggy Marley and Romeo Santos will also be joining Santana on this star-studded album project CORAZÓN –release date and more to be announced soon.
CORAZÓN, the concert and album project brings Carlos back to his birthplace, in the city of Autlan, just south of Guadalajara and celebrates Carlos’ love of his musical heritage, as well as showcasing Carlos’ own personal influence on Latin music and on today’s generation of Latin superstars. Many genres of Latin music are represented in these collaborations including pop, rock, salsa, hip-hop, folk, reggae, traditional and bachata. More album details to be announced soon.
SANTANA is currently in the studio in Las Vegas recording many of these superstar collaborations for CORAZÓN with producer Lester Mendez at the helm. CORAZÓN is a joint album release between Sony Latin Iberia and RCA Records. The album is executive-produced by Carlos Santana, Clive Davis, Santana’s longtime collaborator and Chief Creative Officer, Sony Music Entertainment, and Afo Verde, Chairman and CEO for Sony’s Latin Region, Spain and Portugal.
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