Latest Articles

64 Years of Music Innovation in One Playlist

There are only 12 notes in all western music. Somehow, musicians have forged those musical chromosomes into millions of recorded-and-released songs in over 700 distinct genres. Like biological species, artistic movements evolve independently, inter-dependently, and dependent on the environments that shape their development. In the music scene, new “discoveries,” such as birth of the cool or the explosion of British punk rock in 1977, send shockwaves through...
 

Hashtag Music Marketing – How To Use Hashtags To Promote Your Music

If you spend any time online, you’ve no doubt seen a hashtag – a word or phrase preceded by a “#” symbol. You’ve probably even seen them on TV, billboards and magazine ads. But what are they and why are they spreading? Most importantly, how can you use them for music marketing? Hashtag: What the heck is it? Even though hashtags have been used in the technology and programming fields for many years, they only started being used by the general public a...
 

What Does Sound Exchange Do?

A song contains two different legal elements: 1) the underlying song or composition; and 2) the recorded performance of the song. Whenever a song is performed, a royalty is owed to the songwriter (or the songwriter’s publisher) for the use of the underlying song or composition. ASCAP and BMI collect and administer that royalty. So how does a recording artist get paid when the record performance gets played? Traditionally, when a sound recording gets played...
 

"Duck Dynasty"’s Family Christmas

It’s nearly impossible to turn on the television or visit any Walmart, Books-A-Million or Bass Pro Shop without encountering images of the bearded Robertson clan from A&E’s “Duck Dynasty.” It’s the No. 1 nonfiction show in the history of cable television. Where could they possibly go from here? To Nashville, of course, to make their recording debut. On Oct. 29, EMI Records Nashville released Duck the Halls: A Robertson Family Christmas. The album features...
 

Good, Fast, Cheap - Pick Any Two

Making your way through the maze of a musical career is a complicated endeavor to say the least. It’s doubly so given that you’ll have to make not only the musical decisions but also the critical business decisions along the way. I heard an expression a few years ago that really stuck with me as it outlines the reality of the choices we have to make time and time again. That expression is simply “good, fast, cheap - pick any two.” Essentially, what’s being said here...
 

Boost Your Music Sales This Christmas in 3 Easy Steps

Your last-minute holiday music marketing checklist. It happens every year around this time: music sales are exploding! Here are three ways you can make the most of the holiday season’s music-buying frenzy: 1. Email your fanbase. Artists often overlook their newsletters in favor of social media. Don’t forget to contact your most loyal fans: the ones who took the time to sign up for your email list. Remind them that your music is available for purchase on CDBaby.com. If you’re worried...
 

Winning At YouTube: The Power of Music Promo Channels

You’ve seen them on YouTube – music channels that feature new tracks, often with a signature visual style. More of these channels launch every day, with a wide variety of different genres and styles covered. For DJs, these are treasure troves of new music to discover. As a producer, remixer, or label, they represent a powerful opportunites for your music to reach hundreds of thousands of subscribed listeners – so today guest author Budi Voogt has put together a guide for submitting ...
 

5 Ways to Make Your Website More Linkable

The Web is called ‘The Web’ for a reason. It consists of billions of pages, knit together by a vast network of links. This ‘web of links’ gives the Internet both form and function. If they didn’t exist, we’d all be stuck on the same webpage for an eternity and it would be quite boring. But links do more than just create the structure of The Web; they also allow us to travel through it. Links serve as portals from one web page to another. Over time, links also become an indication of the popularity...
 

Nontraditional Branding: Is It The Future of the Music Industry?

The music video has been, and still is, a staple in the entertainment industry. This medium can help make or break a song or artist's career. It is also becoming increasingly harder to satisfy picky audiences and gain views. Some artist's (especially within the same genre) attempt to outdo each other with their theatrics, which could mean a multitude of things. Regardless of this, there is something that is becoming increasingly more common in today's music videos -- and the artist ...
 

Beach Boys Celebrate The Season With Winning Concert in Costa Mesa, California

Rarely has the real-life tale of a legendary ensemble been so at odds with its soundscape as the Beach Boys. While the Southern California group ignited the world with feel-good songs chronicling surfing, pretty girls and cool hot rods in the early '60s, the Beach Boys' half-century-long story includes a Shakespeare-worthy cast featuring brothers Dennis Wilson (who drowned in 1983), Carl Wilson (who died...
 

Stage Tips: Perform Like Hendrix, Townshend and Angus Young

The saying “it’s all about the music” is only half the truth, especially when it comes to live performances. There’s more to playing on stage than playing well. The shoegazer aesthetic of the alternative rock era is over, and it’s time to put blood in the music every time you and your band step up. Here are 10 tips that guitarists should consider to pack more punch and pure “wow” factor into live performances, and leave audiences eager for their next gig: Get a Tuner: This seems so...
 

Pickup Joint: Magnets Decoded

When you really get down to it, a pickup is simply a magnet with a bunch of wire wrapped around it. The magnet creates its own magnetic field (obviously) and the guitar string interacts with that field, and this is translated by the coil of wire, and then some stuff happens in an amp, and then an audience gets rocked. Ah, but it’s more complicated than that. The size and type of magnet you use in your pickup has a big influence on the sound that the pickup produces, as does the type of wire...
 

Factors to Consider When Buying a Turntable

In today’s high-tech world, when thousands of songs can be stored on a palm-sized device, why would anyone opt to buy a turntable? Turns out there are plenty of reasons. Opinions will always vary regarding sound quality, but there’s no question vinyl sounds different—warmer—than music in a digital format. Audiophiles often say analog music feels immediate, as if it’s being performed in the room. Moreover, many recording engineers today create two different mixes—one for vinyl and...
 

Happy Birthday Duane Allman: The Sideman Recordings of a Gibson Legend

Gibson SG and Les Paul legend Duane Allman is among the more mysterious of the profoundly influential six-stringers from the electric guitar’s most sonically formative decade. Allman died young and until this year his recorded legacy had remained scattered; not repacked, unearthed and repeatedly rediscovered via reissues and compilations of nuggets panned from record label, studio and live recording vaults, like the still growing Jimi Hendrix catalog. If not for his accidental death...
 

Jennifer Nettles Goes It Alone

They say it begins with a song. For Jennifer Nettles, it began with a phone call. Rick Rubin had long been at the top of the singer’s wish list of producers, but it wasn’t until her manager, Gail Gellman, suggested she make the call that Nettles picked up the phone. Best known for her front-and-center work with the duo Sugarland, Nettles had been quietly preparing for three years to cut her own album, writing songs she believed took her to a whole new level of artistry. “I approached it like...