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Using Facebook and Twitter to Grow Your Email List

Chris “Seth” Jackson from How To Run A Band writes about how to use social media to drive people to your email list. You can use these ideas for any social media platform including Facebook, Twitter, YouTube or Instagram. Previously, I talked about how to get your email list set up, how to get emails at your merch booth, and some tips for getting emails from your website. Now, I am going to talk about how to use social media to drive people to your email list.Even though I say Facebook and Twitter in ...
 
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How to Get From "Local Artist" To "Touring Musician"

Grassrootsy offers suggestions and a framework for expanding your fanbase organically and building up your performance schedule to break into regional music scenes beyond your local shows. A smart and realistic timeline to help you progress as a performer. STEP 1: PERFECT YOUR PERFORMANCE. Play as many open stages as your can to network with others and solidify your stage presence. Become a familiar face and make sure you get to really know the people. Give this a 6-month time...
 
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10 Performance Ideas to Get You Noticed

When you think about gigging, the focus is generally on how much money can be made. This is of course an important reason to perform, but consideration should also be given for gaining experience, getting exposure, and making new industry contacts through networking. Performing at local nightclubs and bars is probably the most obvious way to 'get heard', but giving other events a try may be just what you or your band needs for that extra exposure. Here are a few ideas that may help get you...
 
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Tune Any Sound System So You Sound Like a Rock God

You’ve got a great gig coming up in a big room with a guaranteed audience and, as icing, the fee you’re being paid includes the money to rent a righteous sound system. The best way to ensure that this dream-come-true for most working musicians doesn’t become a nightmare of squeals, hums, rumbles and arm-race-style onstage volume wars is to tune the sound system to the room. Many working players who run their own sound have never heard of this concept. Why would they? Most musicians want...
 
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Live Review: Ned Van Go At The Rutledge In Nashville

March 30 marked the release of “Lost In The Trouble,” the 5th album from East Nashville’s Ned Van Go, led by songmaster, Ned Hill and produced by Michael Webb. The Rutledge, a premiere live music venue, set the scene for what was to be a high-octane night filled with set after set of incendiary performances. The evening started with a set by the incomparable Stacie Collins, whose sexy, high energy stage presence and hot harmonica playing could melt the stage lights. With harp-heavy rockin’ and...
 
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The Evolving Look of Male Country Stars

Once upon a time, one could judge a male Country Music artist by his cover — or, said another way, his clothes, the finery that expressed his Country-to-the-core soul. Decked out in rhinestones, sequins and embroidery, the look might be called over-the-top, perhaps even garish. But nobody could accuse Little Jimmy Dickens, George Jones, Conway Twitty, Porter Wagoner and, on occasion, Johnny Cash and Kris Kristofferson of blending into the sea of their fans. Flash forward to our time. Today, the dress code includes...
 
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How To Get 1260% More Exposure On Facebook

Like just about everywhere else in the world, Facebook is becoming more and more crowded and there is a lot more "noise" to deal with -- cat photos, food photos, inspiring quotes, etc. How can a musician compete with these things? If you've got $7, one option that will give your message a little boost is the "promoted post." Promoted posts appear higher in Facebook's News Feed, so there's a better chance your audience will see them. When you post something on Facebook (via a personal page), it normally...
 
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James McCartney, Son of Sir Paul McCartney, Gives A Coachella Preview

There are a number of groundbreaking acts that will be featured at the upcoming Coachella Valley Music & Arts Festival in Indio, CA this month including The Stone Roses, Blur, Phoenix, Social Distortion, Dead Can Dance and Grizzly Bear. But many of modern music's most exciting new names are also part of the two-weekend mix (April 12-14, 19-21). James McCartney, the son of legendary Paul McCartney...
 
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Mary Poppins Brings Her 'Spoonful of Sugar' To Atlanta

The world's favorite magical nanny, Mary Poppins, alit in Atlanta at the historic Fox Theatre, where she's helping the Banks of Cherry Tree Lane regain their family's humanity through song and dance. Based on the stories of P.L. Travers and the Walt Disney film of the same name, Mary Poppins is a family friendly show that will appeal to children of all ages from three to eighty-three. As we meet the Banks family, I was awed by the performance of Alexa Shae Niziak, who took on the role of little Jane Banks...
 
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How To License Your Music To TV Shows and Movies

If you are like me, you're tired of hearing how bad the economy is. But there's a silver lining to the bad economy for musicians and songwriters. A way to get paid while getting a ton of free exposure for your band. For years, motion pictures and television shows have paid big bucks to major label artists to license their music. These studios pay major label acts tens to hundreds of thousands of dollars to license their songs to use in films and TV shows. But when the economy hit the proverbial crapper, many of the ...
 
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How To Choose The Right Producer

Having just released a new album, I thought it would be cool to share my thoughts on a very important part of the recording process – finding a producer! I hope these tips point you in the right direction. 1. KNOW WHO YOU ARE AS A MUSICIAN. Musicians who don’t know their “sound” often create studio albums that take on their producer’s sound. It’s not your producer’s album. It’s yours! Be confident in your music and your style. Bring what you have to the table and make sure your music stands strong on its own ...
 
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How to Mike a Guitar Amplifier for Recording

Miking an amplifier to get great guitar sounds in the studio seems like a simple proposition. Get a great guitar sound, a good reliable microphone, and let it rip, right? Well, yes and no. It is possible to get credible guitar tracks just that simply, but what about ambient mics? Those were the key to Jimmy Page’s incredible sound on the first few Led Zeppelin albums. And if you do begin using an array of mics — or even amps — issue like phasing come into play. And what exactly constitutes an adequate or awesome...
 
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Going Home: A Tribute To Alvin Lee

English blues-rock guitarist Alvin Lee, who unexpectedly died on March 6, was an underappreciated artist in many ways. He became worldwide famous for his band’s Ten Years After’s performance at Woodstock in 1969 and subsequent hits followed… but Lee always lived in the shadow of what Ten Years After played at Woodstock, "I'm Going Home.” Before, they were unknowns. After, Ten Years After were stars. Lee was also unfortunate, perhaps, in having to follow in the footsteps of fellow Brit-blues legends Eric...
 
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Free Spirit: The Genius Of Paul Kossoff

“Koss” never achieved mainstream acclaim like fellow British bluesmen Eric Clapton, Peter Green or Alvin Lee, but he was arguably equally as talented. The tragic reason Kossoff is often forgotten is that he died so awfully young – at just 25, after a prolonged battle with medication abuse. Kossoff was always destined to be a guitar star, no matter how briefly. Performing was in his family genes – his father was the noted British actor David Kossoff – and he took classic guitar lessons for six years up until his early teens...
 
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The Tale of Eric Clapton’s “Fool” Gibson SG

Eric Clapton has not often played Gibson SGs, but he did in Cream’s 18-month existence from mid-’66 to late-’68. His SG became a trippy-rock icon and helped birth Clapton’s fabled “woman tone.” Here’s the tale of Eric Clapton’s psychedelic “Fool” SG. From Blues Breakers to Cream. Eric Clapton was known for playing a Les Paul Standard in John Mayall’s Blues Breakers but his favorite “Beano” LP was famously stolen from an early Cream rehearsal. To replace it, Clapton acquired an SG. There are...